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SENIOR MARKETING CONSULTANT(FASHION/COSMETICS INDUSTRY)

Businesstrends Metropolitan Manila, Philippines
Any experience
Negotiable
Posted: 3 days ago
Retail/Wholesale

Job Summary

We are seeking an experienced marketer as a maternity leave cover for our Marketing Lead in the Philipines. In this critical role, you will lead/support marketing initiatives, develop and implement strategies to drive brand awareness, engagement, and revenue growth and support marketing operations. It is a high visibility role with exposure to regional collaboration between markets/clusters in the organization. The role requires cross-functional and cross-market collaborations to ensure excellence in execution and activation success. The role has a focus in PR and Events activation, DTC activation, and supports Paid Media, Socials, and Content development.

Job Description

What You’ll Do


Marketing Strategy & Campaign Management
Develop and execute marketing strategies aligned with global and regional objectives, ensuring continuity in brand positioning and messaging.
Lead end-to-end campaign planning, execution, and analysis across digital, social media, content marketing, and events.
Activate retail moments and key campaigns, including 501 Day, Pride, and Women’s Month.
Public Relations & Brand Building
Create and execute comprehensive PR plans, seeding strategies, and memorable event activations.
Build partnerships through effective internal and external communication.
Coordinate product seeding and delivery to key stakeholders, amplifying brand reach.
Finance & Logistics Coordination
Oversee purchase orders (POs) and goods receipt processes (MIGO/GR) while ensuring timely billing coordination.
Manage logistics for pullouts, shipments, and ad hoc operational needs.
Team Leadership & Collaboration
Lead and mentor a high-performing team, fostering creativity and collaboration.
Work closely with cross-functional teams to align marketing efforts with business goals.
Manage the marketing budget to optimize spend and deliver maximum ROI.
Paid Media, Socials & Ecommerce
Prepare and guide monthly campaign briefs for agencies, outlining promotional plans and objectives.
Ensure seamless integration of digital, social, and ecommerce efforts with broader marketing strategies.
Content & Brand Management
Develop on-brand content and communication materials tailored to the target audience.
Maintain a consistent and compelling brand voice across all platforms.


What we are looking for


Bachelor’s Degree in Marketing, Business, or a related field.
7+ years of marketing experience, with a strong focus on strategic planning, campaign management, and team leadership.
Proven expertise in PR, marketing activations, and ecommerce strategies.
Experience in FMCG, multinational companies, or the fashion/beauty/retail industries is a must.
Strong commercial sensibility, business acumen, and creativity.
Exceptional communication, leadership, and project management skills.
Ability to analyze data and metrics to optimize marketing performance.
A progressive, inclusive mindset with a passion for diversity and innovation.


What we offer


Competitive salary 
Opportunities for professional development and career advancement
A dynamic and supportive work environment that encourages creativity and innovation

Keyskills